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Via Metropolitan to offer transit tickets through Uber app
By making mobile ticketing available in more applications, Via Transit is ensuring its customers have flexible fare payment options for trips on any service.
Via Metropolitan Transit, Uber and Masabi, have announced the launch of transit ticketing for Uber users in San Antonio.
Uber Transit Ticketing, powered by Masabi’s Ticketing SDK, will enable riders across San Antonio and Bexar County to seamlessly buy tickets and ride – all from within the Uber app.
Onboard validation devices
Once riders have selected their route, they can choose to purchase transit passes using their existing payment profile. Once purchased, tickets are stored in the “Transit Tickets” section of the Uber app, and users can activate them when boarding the bus, even when they are offline. Riders can scan their passes using the onboard validation devices.
By making mobile ticketing available in more applications, Via is ensuring its customers have flexible fare payment options for trips on any service, including bus, van and Via Link trips. For Via, it ensures mobile ticketing is instantly available to an already established user base providing a seamless and convenient experience to transfer to or ride public transit. Uber represents an additional sales channel for Via next to its own goMobile+ app, and in turn makes the ticketing experience for its passengers easy and accessible.
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“We’re excited to expand the fare options for riders through this offering,” said Jeffrey Arndt, CEO and president of Via Transit. “With this launch, customers can use the latest ticketing technology to plan and pay for multi-modal trips in San Antonio and Bexar County.”
This functionality in the Uber app to enable Via transit ticketing has been made possible using Masabi’s Ticketing SDK. This ticketing software development kit (SDK) for public transportation creates a seamless passenger experience combining public transit and shared mobility services, together with the Justride SDK integration which combines best-of-breed secure ticketing functionality with existing apps.
“Having a greater variety of transportation options helps to make it easier to live a car-light lifestyle. And with tickets available directly in the Uber app, riders are now able to purchase fare tickets seamlessly and with more flexible options”
“At Masabi our mission has always been to make it quicker and easier to get around cities using a range of transit options and our collaboration with Uber and Via Transit is the next step to help us meet this goal,” said Brian Zanghi, CEO of Masabi.
“We’re excited to be working with Via and Masabi to bring yet another transit agency’s ticketing into the Uber app,” added Jen Shepherd, global head of Uber Transit. “Having a greater variety of transportation options helps to make it easier to live a car-light lifestyle. And with tickets available directly in the Uber app, riders are now able to purchase fare tickets seamlessly and with more flexible options.”
Why not try these links to see what our SmartCitiesWorld AI can tell you.
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How does Masabi’s Ticketing SDK integrate transit tickets into the Uber app?What benefits do riders gain from purchasing Via transit tickets via Uber?How does onboard validation work for tickets bought through the Uber app?In what ways does Uber Transit Ticketing support multi-modal trip planning?How does adding Uber as a sales channel improve Via Metropolitan’s ticketing?
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