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Cisco helps speed digitisation in the Netherlands

Programme is part of Cisco’s worldwide Country Digitisation Acceleration initiative set up to help selected countries around the world digitise their economies

The Netherlands is a historic leader in innovation but will continue to push forward
The Netherlands is a historic leader in innovation but will continue to push forward

Cisco has committed to a targeted investment programme to help boost the digitisation of the Dutch economy and society.


The Digital Acceleration Netherlands (DAN) programme will run for three years and Cisco plans to work closely with the Dutch government, industry and education to fulfil its aims.


DAN and its strategic activities are designed to run in parallel to, and help speed the “Digital Agenda for the Netherlands” (published by the Dutch Ministry of Economic Affairs, July 2016). By accelerating the national digitisation agenda the Netherlands can grow its GDP, create new jobs and provide innovation and education across public and private sectors, the tech giant said.


“At the 2017 World Economic Forum in Davos, I spoke with [Cisco’s] John Chambers about the digitisation of our economy and the many challenges and opportunities this brings, said Mark Rutte, Prime Minister of the Netherlands.


“The Netherlands has reached a high position in international comparisons of digitised economies, but that does not mean we can lean back. We need to accelerate our digitisation in order for our businesses, citizens, research institutes and local governments to get the most benefit from new applications, revenue models and jobs.”


The DAN programme is part of Cisco’s worldwide ‘Country Digitisation Acceleration’ initiative set up to help selected countries around the world digitise their economies.


In the Netherlands, the programme focuses on key elements that are also part of the Digital Agenda, including: investments in digital skills and training; digitisation of the Dutch transport and utility infrastructure; connected healthcare; smart campus; cyber security; and support for entrepreneurship and business innovation in the Netherlands with a specific focus on start-ups.


“The Netherlands, a historic leader in innovation, is taking the necessary steps to create a sustainable innovation ecosystem that will enable them to continue to lead in the global digital economy,” added John Chambers, executive chairman, Cisco.


“Cisco is proud to support the Dutch government and people in accelerating their Digital Agenda by creating next generation jobs and training, by improving education in a faster and more effective way. We believe with effective utilisation of the Digital Acceleration Netherlands programme, the Netherlands will see its GDP grow faster than would otherwise be possible.”


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