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South Australia trials smart ticketing

Mastercard is providing its gateway services to help facilitate test payments

Adelaide's trial of Justride follows successful deployments in cities such as New York and London
Adelaide's trial of Justride follows successful deployments in cities such as New York and London

South Australia is to begin testing the feasibility of smartphone-based payments on its public transport network.


The two-month trial will be conducted by the Department of Planning, Transport and Infrastructure (DPTI) in partnership with smart transit ticketing solution provider, Masabi.


Masabi’s Justride platform is being tested by 50 DPTI employees on Adelaide city trams and SouthLink operated Hills and Outer South Express bus services.


As part of the trial, Masabi has deployed 15 VAL 100 on-board ticket validation units in partnership with Access-IS, that allow passengers to scan mobile tickets and provide DPTI with real-time usage data.


In addition, Mastercard is providing its gateway services to facilitate test payments linked to South Australia’s acquirer, Commonwealth Bank of Australia.


“More and more cities around the world are adopting our mobile ticketing technology, making journeys easier for passengers while also saving money and increasing efficiency for transport authorities,” said Brian Zanghi, CEO of Masabi.


“Following on from successful deployments in cities such as New York, Boston, Los Angeles and London we are delighted to be demonstrating our technology in a major Australian city.”


Masabi’s Justride is a cloud-based, deployment-proven, end-to-end mobile ticketing and fare collection platform. It comprises apps for ticket purchase, display and inspection together with back-end infrastructure for secure payments, ticket management, customer service, reporting and real-time analytics.


“Adelaide recognises the global movement to create more responsive and more inclusive cities,” added Mike Rowe, vice president, Mastercard Australia. “It’s very fitting that mobile ticketing is being tested here first. Whether residents or visitors – people are digitally connected, and smart city solutions get them on their way faster and easier.”



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