Riders will be able to purchase mobile fares anytime, anywhere, using either the new goMobile+ app or Transit app, which combines real-time trip-planning with payment.
San Antonio’s Via Metropolitan Transit has upgraded its fare payment mobile app in partnership with Masabi and the Transit app.
Riders will be able to purchase mobile fares anytime, anywhere, using either the new goMobile+ app or Transit app, which combines real-time trip-planning with payment in the app that thousands of Via riders use every month.
The goMobile+ app features an improved user-friendly design in English and Spanish, and stronger security features. Riders can visit any Via transit centre and use cash or card to buy mobile tickets or add funds to their account to be used in the goMobile+ or Transit apps.
Later this year, Via said the app will integrate expanded payment options that will allow users to load value onto the app with cash at hundreds of local retailers.
With the Transit app, Via customers have access to an all-in-one experience that combines mobile ticketing with trip planning, real-time tracking, and connections to first-mile/last-mile services. Via’s mobile ticketing functionality is powered by Masabi’s Justride platform.
By making mobile ticketing available in two applications, Via claims it is ensuring its riders have options and flexibility around fare payments for trips on any of its services, including buses, Via Link, Viatrans (paratransit service), and special event service.
“We are providing the best technology platforms that will enable our customers to plan and pay for multi-modal trips in San Antonio”
The improved goMobile+ app replaces the existing goMobile app, and aims to make the ticket purchasing process easier, safer and more convenient. The goMobile+ app is free to download on Apple and Android devices.
“Via is committed to bringing modern technology and payment options to our customers by introducing ticketing in goMobile+ and Transit app,” said Jeffrey Arndt, president and CEO, Via.
“In doing so, we are providing the best technology platforms that will enable our customers to plan and pay for multi-modal trips in San Antonio. And with both apps allowing the use of credit card or cash payments, we are offering more solutions to help connect our customers with work, school, shopping and more.”
Customers can continue using existing purchases on the previous goMobile app through 1 September 2021, but will need to create a new account on the goMobile+ app. Tickets are not transferable to the new app.
“We are make riding public transit as simple and stress-free as possible,” said David Block-Schachter, chief business officer at Transit. “Via riders already rely on Transit to plan their next trip and track their ride in real time. By integrating goMobile+ ticketing into Transit, Via is giving riders everything they need in one place.”
Via serves 14 member cities and the unincorporated areas of Bexar County, operating seven days a week on 92 routes. In 2019, the company reports it provided nearly 37 million rides across San Antonio and Bexar County.