Small, privacy-protective street activity sensors by Viva count pedestrians, cyclists, buses, and vehicles and assess patterns in how people use the streets.
At a glance
Who: New York City Department of Transportation (NYC DoT); Viva.
What: NYC DoT has deployed new cutting-edge sensors from Viva following a successful pilot that has already transformed how the agency measures traffic activity.
Why: To better understand how New Yorkers use their streets and to inform safer street design.
Where: Sensors will be installed at approximately 80 additional locations across the five boroughs.
New York City Department of Transportation (NYC DoT) has deployed new cutting-edge artificial intelligence (AI) sensors to better understand how New Yorkers use their streets and to inform safer street design.
First piloted in 2023, Vivacity’s small, privacy-protective smart traffic monitoring sensors will count pedestrians, cyclists, buses, and vehicles, and assess patterns in how people use the streets. Sensors will be installed at approximately 80 additional locations across the five boroughs to accelerate data-driven street safety improvements.
Building on the successful pilot, NYC DoT will this year scale up a technology that has already transformed how the agency measures traffic activity. Initially installed at 20 locations, the sensors replaced traditional manual traffic counts with continuous, real-time data collection – providing a far more comprehensive picture of how pedestrians, cyclists, and vehicles move through city streets.
“Safer street design starts with understanding what is actually happening on the street,” said NYC DoT commissioner Mike Flynn. “These high-tech sensors will help us evaluate how people are walking, biking, and driving so we can design safer streets and encourage safer behaviour.”
Mounted on NYC DoT’s street infrastructure, the sensors anonymously analyse street activity. In addition to counting different types of road users, sensors can measure speeds, capture turning movements, and map how different users move. For example, the sensors could identify areas where pedestrians are crossing mid-block instead of at crosswalks. This could help identify locations where a mid-block crosswalk would be beneficial.
“These high-tech sensors will help us evaluate how people are walking, biking, and driving so we can design safer streets and encourage safer behaviour”
The agency reports that traditional planning methods have previously relied on short-term, labour-intensive counts. The sensors operate continuously, capturing changes in travel patterns by time of day, season, and street design.
Designed with privacy as a core value, video footage is processed in real time and immediately discarded, with only anonymous data retained. Faces and license plates are deliberately obscured in any video footage.
By analysing detailed data on how streets are used, the agency expects to use the sensors to:
The sensors will be installed in a diverse range of corridors – from busy commercial streets to residential neighbourhoods, ensuring that sensor data reflects the full complexity of New York City’s transportation network. Viva (known as VivaCity outside of North America) makes cities smarter, safer and more sustainable by supporting and empowering authorities with the right transport data at the right time.
The company’s artificial intelligence sensors gather accurate, detailed and anonymous data 24-7 on transport modes, traffic flow and travel patterns, supporting strategic decisions to help optimise the transport network and improve urban infrastructure.
VivaCity sensors have been deployed by more than 260 authorities across towns and cities in North America, the UK, Ireland, continental Europe, Australia and New Zealand.