The project is being undertaken in partnership with kerb management platform provider Coord to streamline kerbside loading, reduce congestion, and support local economic activity.
Metro Nashville is launching a Smart Zone pilot to better manage its kerb space. It follows Nashville’s selection by Coord as one of four US cities to participate in the company’s inaugural Digital Kerb Challenge.
It has deployed eight Smart Zones located in downtown Nashville, one of the most visited downtowns in the US.
Smart Zones, which use Coord’s kerb management technology, enable commercial drivers to use their mobile devices that they already use every day to locate, hold, book, and pay for time at nearby, available loading zones. As a result, Smart Zones promote the economic vitality of commercial areas by making it easier for businesses to receive supplies and fulfil customer requests for deliveries, improving the experience for people visiting the area.
While offering a more streamlined experience for drivers, Smart Zones can improve mobility for everyone visiting the downtown neighbourhood by managing safety and congestion challenges, such as double-parking and blocked pedestrian access.
Known for its vibrant music and entertainment industry, Nashville will use the Smart Zones to provide enhanced efficiency for commercial deliveries that serve businesses in the central business district, catering to locals and tourists alike. The pilot programme is part of Metro Nashville’s Transportation Plan to provide a holistic multimodal system that better connects neighbourhoods, residents, and businesses to places they need and want to go safely.
“I’m pleased Nashville has been selected for a Coord pilot to demonstrate the benefits of digital kerbside management as our downtown conditions make for a great fit for this program. It’s also a strong complement to the Metro Nashville Transportation Plan and our Vision Zero effort to significantly increase safety on our roads,” said Nashville mayor John Cooper.
He continued: “Our musicians, performers and hospitality providers need to be able to load in and out safely. Downtown employees and residents must be able to travel smoothly and safely. This is another step in our effort to make transportation safer and easier in Nashville.”
“It’s also a strong complement to the Metro Nashville Transportation Plan and our Vision Zero effort to significantly increase safety on our roads”
Tom Turner, president and CEO of the Nashville Downtown Partnership, said public and private partners are currently working together to improve the city’s real and perceived mobility challenges, some of which relate to traffic into, around, or through downtown. The partnership is a private sector non-profit, which aims to make Downtown Nashville “the compelling urban centre in the south-east in which to live, work, play and invest”.
He added: “With commercial deliveries being a necessary component of the neighbourhood that generates 25 of Davidson County’s sales tax revenue, we’re optimistic that Smart Zones will make a positive, measurable impact on the downtown experience for businesses, employees, residents and visitors alike.”
Coord’s Smart Zones will also provide Metro Nashville with information that is essential in empowering the city to make data-driven operational changes. For example, programme data can be used to understand when and where loading space is most needed and to help manage demand for it through pricing and time limits.
Because Smart Zone availability, rules and prices are digitally communicated to drivers, Coord’s platform allows a city to make rules adjustments for zones in response to policy changes, special events or emergencies without the hassle and expense of modifying signage on the street.
“With restaurants, music and culture, there’s no place in America quite like Downtown Nashville. As the world is discovering what locals have long known, Metro Nashville is putting forth a variety of mobility initiatives to ensure its vibrant downtown is safe, pleasant and easy to access for residents, businesses, and visitors alike,” said Dawn Miller, Coord’s VP of policy and partnerships.
“Smart Zones will make a positive, measurable impact on the downtown experience for businesses, employees, residents and visitors alike”
She continued: “Smart Zones and kerb management are an important piece of Nashville’s investment in its transportation future. They enable the downtown to optimise kerbs to support increasing demand from a variety of users. We are delighted to launch this pilot programme and look forward to sharing best practices developed in Nashville with other cities across North America.”
In January, the City of West Palm Beach, also chosen as one of the four cities in the inaugural challenge, announced its kerb management project in partnership with Coord and real estate firm Related Companies.
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