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West Palm Beach launches downtown kerb management programme

The pilot aims to build upon the recent switch to flex zones rather than metered parking in Rosemary Square as part of efforts to modernise the City’s kerb management strategy.

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Rosemary Square in the downtown West Palm Beach is the focus of the pilot
Rosemary Square in the downtown West Palm Beach is the focus of the pilot

The City of West Palm Beach, in partnership with Coord and real estate firm Related Companies, has launched its first ever Smart Zone pilot programme to better manage the city’s kerbs.

 

This follows West Palm Beach’s selection by Coord as one of four US cities to participate in the company’s inaugural Digital Curb (kerb) Challenge to undertake an entirely new kerb management programme.

 

Walkable destination

 

In the heart of West Palm Beach, the City plans to use the Smart Zones to streamline the downtown area’s commercial deliveries that serve the restaurants, retailers, cultural institutions, and other businesses and “build an even more walkable destination”.

 

Writing in a blog post about the pilot, Doneliza Joaquin, programme manager, Coord, noted this would further improve on the momentum of the “dramatic streetscape improvements” West Palm Beach has made over the last year.

 

The pilot aims to build upon the recent switch to flex zones, rather than metered parking, in Rosemary Square as part of efforts to modernise the City’s kerb management strategy and provide an enjoyable and safe public space for all users.

 

The Smart Zones, powered by Coord’s technology, will enable commercial drivers to use the mobile devices they already use every day to locate nearby available loading zones and to hold, book, and pay for time in them. According to Coord, as a result, Smart Zones promote the economic vitality of commercial areas by making it easier for businesses to receive supplies and fulfil customer requests for deliveries.

“This new technology will help make our downtown streets safer for our businesses, residents and drivers and will make visiting Rosemary Square even more enjoyable”

While offering a more streamlined experience for drivers, Coord claims the seven zones can improve mobility for everyone visiting the downtown neighbourhood by reducing safety and congestion challenges, such as double-parking and blocked pedestrian access.

 

“As the county seat and region’s economic driver, West Palm Beach is a vibrant, growing city that is committed to utilising the latest in technology,” said Keith James, mayor of West Palm Beach.

 

“We are pleased to participate in Coord’s new Smart Zones pilot programme to help improve the mobility experience for residents, visitors and our business community.”

 

A map of the Smart Zones in West Palm Beach
A map of the Smart Zones in West Palm Beach

He added: “This new technology will help make our downtown streets safer for our businesses, residents and drivers and will make visiting Rosemary Square even more enjoyable.”

 

Smart Zones will also provide the City of West Palm Beach with information that is essential in empowering the city to make data-driven operational changes, Coord reports. For example, programme data can be used to understand when and where loading space is most needed and to help manage demand for it through pricing and time limits.

“Smart Zones are a valuable tool to help cities improve safety and traffic flow, streamline the experience for commercial drivers, and provide a better experience for everyone”

Using Smart Zone availability, rules and prices are digitally communicated to drivers so Coord’s platform allows a city to make rules adjustments for zones in response to policy changes, special events or emergencies without the hassle and expense of modifying signage on the street.

 

“Smart Zones are a valuable tool to help cities improve safety and traffic flow, streamline the experience for commercial drivers, and provide a better experience for everyone doing business in or visiting commercial areas,” said Dawn Miller, vice president for policy and partnerships, Coord.

 

“We are thrilled to be working with West Palm Beach and Related Companies on this pilot programme and look forward to bringing the insights developed in Rosemary Square to other cities across the country tackling kerb management and congestion challenges in their downtowns.”

 

Coord has just launched its 2021 Digital Curb (kerb) Challenge: Bounce Back Better Edition, which will provide the opportunity for up to three cities or other kerb managers across North America to partner in the free pilot programme.

 

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