Californian cities install smart city signs to connect with citizens

The cities of Eastvale, San Jacinto and Fair Oaks are the first cities in California and on the West Coast to install the solar-powered smart city Soofa Signs. The Golden State expansion builds off the company’s success throughout the Northeast, Georgia, and Florida.

Soofa partners with local governments to bolster their smart city infrastructure as well as national and local advertisers looking for hyperlocal exposure through its advertising platform. The Signs provide communities with city announcements, public health information, community events, real-time transit updates, and citizen feedback on local initiatives.

High footfall

The prime neighbourhood placement of the Soofa Signs in high foot traffic areas allows companies to advertise in locations that are often limited due to local regulations and laws. The company currently partners with more than 25 cities throughout the US.

In Eastvale, located in Riverside county, the Soofa Signs serve as a bridge to communicate citywide information, community meeting agendas and notes, and other local information. The city is working to provide community members with the resources they need to connect to their city by making this information available to a wider audience, beyond just those following them on social media.

The Soofa Signs, located at City Hall and in a local shopping centre reflects the city’s branding and character. “By incorporating Soofa Signs into our city’s infrastructure, we are able to share upcoming events, meeting notices, local business information, and more with residents and visitors alike,” said Bryan Jones, city manager.

“By adding Soofa Signs to our park infrastructure, we can quickly and easily communicate project updates, like the addition of new fields and community buildings, as well as news to residents and visitors alike”

The city of San Jacinto, also located in Riverside county, installed its first Soofa Sign outside of City Hall, an optimal location to share hyperlocal news and updates with residents. The polling feature will offer more San Jacinto residents a voice, as the city will use the tool to collect feedback and ideas from passers-by.

The Soofa Sign will also help to connect residents to the city’s social media feeds, expanding access to relevant city updates. “San Jacinto continues to develop innovative ways to connect with our community and provide updated information in a variety of formats,” said Robert Johnson, San Jacinto city manager.