BP Pulse supports Uber’s aims to be zero-tailpipe emissions

Uber and BP Pulse started their strategic relationship back in 2021 when BP opened its first rapid commercial charging hub on Park Lane in London. Uber was BP’s first ridehailing platform partner customer to offer access to the new hub which provides charge points to drivers on the Uber platform. London is Uber’s leading market for electrification, with over 15 per cent of miles driven with Uber in London all electric. Uber reports drivers on its platform in Europe are switching to EVs five times faster than the general population, and the company aims for a 100 per cent EV fleet in London by the end of 2025.

“We want Uber to be the cleanest platform on Earth because it’s the right thing for consumers, our cities and our business,” said Christopher Hook, Uber’s global head of sustainability. “Getting to 100 per cent electric is not something Uber can do alone. It is a team sport, and it will take partnerships like this to reach zero tailpipe emissions, especially as we know availability of easy to access, affordable charging infrastructure is one of the biggest challenges for drivers.”

BP currently has 22,000 charging points worldwide, with operations in 10 countries. The company is investing billions globally in EV infrastructure and is currently installing hundreds of charge points every week. Its ambition is to have over 100,000 charge points worldwide by 2030.

“Getting to 100 per cent electric is not something Uber can do alone. It is a team sport, and it will take partnerships like this to reach zero tailpipe emissions”

This investment helps address the concerns of ride-hailing drivers, as identified in a recent survey of 16,000 drivers on the Uber platform, by providing the reliable and convenient charging infrastructure they need to feel confident about making the switch to electric.

The partnership builds on Uber’s initiatives to help drivers go electric, including adding a charging map directly to the Driver app to show them where the nearest EV chargers are located as well as launching an EV Hub in the Uber Driver app, a one-stop shop where drivers can get information and compare the total cost of ownership (TCO) of an EV with a non-EV.

Under the terms of the agreement, BP intends to offer bespoke deals to drivers on the Uber platform that are tailored to each market, including providing incentives for them to charge with bp pulse. The two companies will also explore working together on convenience and fuel offers. BP has a global network of almost 21,000 branded retail sites that offer fuel as well as food for now and for later with retail partners, and facilities such as toilets.